"Assael,Hentry" <br/><br/>
Marketing Principles Strategy 

 - 1st 
 -  "The Dryden Press,Chicaco"  1990 
<br/><br/> TRANSFERED 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management Studies 
<br/><br/><label>Dewey Class. No.: </label>