Parasuraman A et al. <br/><br/>
Marketing Research 

 - 1st 
 - New Delhi  "Wiley Dreamtech,New "  2004 
<br/><br/> YES 
<br/><br/><label>ISBN: </label>81-7722-514-6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management Studies 
<br/><br/><label>Dewey Class. No.: </label>