Valarie A Zeithaml et al. <br/><br/>
Services Marketing Integrating Customer Focus Across the Firm 

 - 5th 
 - New York  McGraw - Hill Higher Educ  2011 
<br/><br/> YES 
<br/><br/><label>ISBN: </label>978-0-07-070099-4 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Services Marketing Management Studies 
<br/><br/><label>Dewey Class. No.: </label>