"William,Pride M" <br/><br/>
"Marketing : Planning, Implemetation and Control" 

 - 1st 
 - New Delhi  Cengage Learning   2009 
<br/><br/> YES 
<br/><br/><label>ISBN: </label>978-81-315-1231-9 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management Studies 
<br/><br/><label>Dewey Class. No.: </label>