Nikhilesh Dholakia et al. <br/><br/>
Marketing Management Cases and Concepts 

 - 1st 
 -  "Macmillan,Madras"  1998 
<br/><br/> TRANSFERED 
<br/><br/><label>ISBN: </label>0333-90275-0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management Management Studies 
<br/><br/><label>Dewey Class. No.: </label>