Birn,Robin Ed. <br/><br/>
The Handbook of International Market Research Techniques 

 - 2nd 
 -  Kogan Page, New   2003 
<br/><br/> REFERENCE 
<br/><br/><label>ISBN: </label>81-7554-236-5 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management Studies 
<br/><br/><label>Dewey Class. No.: </label>