000 00522nam a2200193Ia 4500
005 20240913125337.0
008 240913s9999||||xx |||||||||||||| ||und||
020 _a0-03035271-1
041 _aENGLISH
082 _A658.82 P3
100 _aShimp,Terence A
245 0 _aAdvertising,Promotion and Suipplemental Aspects of Integrated Marketing Communication
250 _a6th
260 _c2003
_bThompson,Aust
500 _aREFERENCE
650 _aAdvertising
_bManagement Studies
942 _cREF
999 _c245353
_d245353